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Brand Deal Checklist
A missing item is a question to ask, not proof of wrongdoing.
Deliverables and deadlines
Revision rounds and reshoot fee
Organic vs. paid usage
Usage end date, territory and platforms
Whitelisting or Spark Ads
Category and length of exclusivity
Raw footage and source files
Likeness, voice and AI derivatives
Payment trigger and due date
Cancellation and kill fee
Ownership and licensing language
Late-payment terms
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